Bridging the gap: to be a credible part of corporate strategy, marketing departments must be a link...

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_gale_infotracgeneralonefile_A15058114

Bridging the gap: to be a credible part of corporate strategy, marketing departments must be a link to utility profitability

Full title

Bridging the gap: to be a credible part of corporate strategy, marketing departments must be a link to utility profitability

Author / Creator

Publisher

Public Utilities Reports, Inc

Journal title

Public utilities fortnightly, 1994-02, Vol.132 (3), p.15

Language

English

Formats

Publisher

Public Utilities Reports, Inc

Subjects and topics

Full title

Bridging the gap: to be a credible part of corporate strategy, marketing departments must be a link to utility profitability

Author / Creator

Record Identifier

TN_cdi_gale_infotracgeneralonefile_A15058114

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_gale_infotracgeneralonefile_A15058114

ISSN

0033-3808

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