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Warum Aktionäre die besseren Kunden sind

Warum Aktionäre die besseren Kunden sind

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1112202695

Warum Aktionäre die besseren Kunden sind

About this item

Full title

Warum Aktionäre die besseren Kunden sind

Publisher

Wiesbaden: Gabler Verlag

Journal title

Marketing Review St. Gallen, 2011-06, Vol.28 (3), p.33-38

Language

German

Formats

Publication information

Publisher

Wiesbaden: Gabler Verlag

More information

Scope and Contents

Contents

The paper shows the relationships between investors and consumer relationships and how investor relations can also be used intelligently for the company's own marketing. [PUB ABSTRACT]

Alternative Titles

Full title

Warum Aktionäre die besseren Kunden sind

Authors, Artists and Contributors

Identifiers

Primary Identifiers

Record Identifier

TN_cdi_proquest_journals_1112202695

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1112202695

Other Identifiers

ISSN

1865-6544

E-ISSN

1865-7516

DOI

10.1007/s11621-011-0034-0

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