The non-compensatory relationship between risk and return in business angel investment decision maki...
The non-compensatory relationship between risk and return in business angel investment decision making
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Author / Creator
Publisher
London: Routledge
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Language
English
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Publisher
London: Routledge
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Scope and Contents
Contents
By analyzing observed interactions between entrepreneurs and business angels (BAs) on the Canadian reality TV show Dragons' Den, we find that BAs use a non-compensatory decision-making process when evaluating anticipated risk and return. This is consistent with our hypotheses that BAs use decision heuristics (shortcuts) to conserve cognitive effort...
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Full title
The non-compensatory relationship between risk and return in business angel investment decision making
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TN_cdi_proquest_journals_1796758280
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1796758280
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ISSN
1369-1066
E-ISSN
1464-5343
DOI
10.1080/13691066.2016.1172748
