The Power of Weak Studies: Why the Synthesis of a Research Paper Matters
The Power of Weak Studies: Why the Synthesis of a Research Paper Matters
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Publisher
Urbana: Association for Consumer Research
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Language
English
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Publisher
Urbana: Association for Consumer Research
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Scope and Contents
Contents
We introduce a meta-analysis ANOVA model to pool information across factorial studies with main and interaction effects. Our model yields summary estimates as well as measures of uncertainty. We illustrate how this approach is implemented and its benefits by re-analyzing three recently published papers in consumer psychology.
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Full title
The Power of Weak Studies: Why the Synthesis of a Research Paper Matters
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TN_cdi_proquest_journals_1812422826
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https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1812422826
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ISSN
0098-9258
