The role of emotions in shaping purchase intentions for innovations using emerging technologies: A s...
The role of emotions in shaping purchase intentions for innovations using emerging technologies: A scenario‐based investigation in the context of nanotechnology
About this item
Full title
Author / Creator
Publisher
Hoboken: Wiley Periodicals Inc
Journal title
Language
English
Formats
Publication information
Publisher
Hoboken: Wiley Periodicals Inc
Subjects
More information
Scope and Contents
Contents
Although emotions may not play a major role as antecedents of consumers′ innovation acceptance, this study proposes that attitude formation works differently in the context of emerging technologies because of their high levels of uncertainty. To investigate the role of emotions in shaping intentions to adopt innovations using emerging technologies,...
Alternative Titles
Full title
The role of emotions in shaping purchase intentions for innovations using emerging technologies: A scenario‐based investigation in the context of nanotechnology
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_proquest_journals_2268052645
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2268052645
Other Identifiers
ISSN
0742-6046
E-ISSN
1520-6793
DOI
10.1002/mar.21228
