Bi-objective optimization of retailer’s profit and customer surplus in assortment and pricing planni...
Bi-objective optimization of retailer’s profit and customer surplus in assortment and pricing planning
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Publisher
New York: Springer US
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Language
English
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Publisher
New York: Springer US
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Scope and Contents
Contents
We develop a bi-objective optimization for a retailer product line, composed of substitutable variants, that seeks to maximize the retailer’s profit and consumer surplus concurrently, where the surplus is measured as a utility scaled in dollars. With fast-moving consumer goods in mind, we utilize a deterministic, price-dependent, utility model to d...
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Full title
Bi-objective optimization of retailer’s profit and customer surplus in assortment and pricing planning
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TN_cdi_proquest_journals_2475206143
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2475206143
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ISSN
0254-5330
E-ISSN
1572-9338
DOI
10.1007/s10479-019-03265-4