Pretty Healthy Food: How and When Aesthetics Enhance Perceived Healthiness
Pretty Healthy Food: How and When Aesthetics Enhance Perceived Healthiness
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Author / Creator
Publisher
Los Angeles, CA: Sage Publications, Inc
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Language
English
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Publication information
Publisher
Los Angeles, CA: Sage Publications, Inc
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Scope and Contents
Contents
Marketers frequently style food to look pretty (e.g., in advertising). This article investigates how pretty aesthetics (defined by classical aesthetic principles, such as order, symmetry, and balance) influence healthiness judgments. The author proposes that prettier food is perceived as healthier, specifically because classical aesthetic features...
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Full title
Pretty Healthy Food: How and When Aesthetics Enhance Perceived Healthiness
Authors, Artists and Contributors
Author / Creator
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Record Identifier
TN_cdi_proquest_journals_2486707456
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2486707456
Other Identifiers
ISSN
0022-2429
E-ISSN
1547-7185
DOI
10.1177/0022242920944384