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Do Backer Affiliations Help or Hurt Crowdfunding Success?

Do Backer Affiliations Help or Hurt Crowdfunding Success?

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2697300962

Do Backer Affiliations Help or Hurt Crowdfunding Success?

About this item

Full title

Do Backer Affiliations Help or Hurt Crowdfunding Success?

Publisher

Los Angeles, CA: SAGE Publications

Journal title

Journal of marketing, 2022-09, Vol.86 (5), p.117-134

Language

English

Formats

Publication information

Publisher

Los Angeles, CA: SAGE Publications

Subjects

Subjects and topics

More information

Scope and Contents

Contents

Crowdfunding has emerged as a mechanism to raise funds for entrepreneurial ideas. On crowdfunding platforms, backers (i.e., individuals who fund ideas) jointly fund the same idea, leading to affiliations, or overlaps, within the community. The authors find that while an increase in the total number of backers may positively affect funding behavior,...

Alternative Titles

Full title

Do Backer Affiliations Help or Hurt Crowdfunding Success?

Authors, Artists and Contributors

Identifiers

Primary Identifiers

Record Identifier

TN_cdi_proquest_journals_2697300962

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_2697300962

Other Identifiers

ISSN

0022-2429

E-ISSN

1547-7185

DOI

10.1177/00222429211031814

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