Effects of authentic atmospherics in ethnic restaurants: investigating Chinese restaurants
Effects of authentic atmospherics in ethnic restaurants: investigating Chinese restaurants
About this item
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Author / Creator
Publisher
Bradford: Emerald Group Publishing Limited
Journal title
Language
English
Formats
Publication information
Publisher
Bradford: Emerald Group Publishing Limited
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More information
Scope and Contents
Contents
Purpose - Given the rapid development of ethnic-themed restaurants, this study aims to investigate how authentic atmospherics affects consumer emotions and behavioral intentions in Chinese restaurants in the USA.Design methodology approach - A total of 348 usable responses from full table service restaurants in the USA were obtained via self-admini...
Alternative Titles
Full title
Effects of authentic atmospherics in ethnic restaurants: investigating Chinese restaurants
Authors, Artists and Contributors
Author / Creator
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Primary Identifiers
Record Identifier
TN_cdi_proquest_journals_875620915
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_875620915
Other Identifiers
ISSN
0959-6119
E-ISSN
1757-1049
DOI
10.1108/09596111111143395
