Resource allocation strategy for innovation portfolio management
Resource allocation strategy for innovation portfolio management
About this item
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Publisher
Chichester, UK: John Wiley & Sons, Ltd
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Language
English
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Publication information
Publisher
Chichester, UK: John Wiley & Sons, Ltd
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Scope and Contents
Contents
Our study demonstrates empirically that the choice of resource allocation strategy affects innovation performance. Allocating resources to a broader range of innovation projects increases new product sales, an effect that appears to outweigh that of resource intensity. In addition, we find that the performance benefit of breadth is higher for firms...
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Full title
Resource allocation strategy for innovation portfolio management
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Author / Creator
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TN_cdi_proquest_miscellaneous_1496956697
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_miscellaneous_1496956697
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ISSN
0143-2095
E-ISSN
1097-0266
DOI
10.1002/smj.2107