MNC strategy and social adaptation in emerging markets
MNC strategy and social adaptation in emerging markets
About this item
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Publisher
London: Palgrave Macmillan
Journal title
Language
English
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Publisher
London: Palgrave Macmillan
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Scope and Contents
Contents
Emerging markets experience institutional and social changes over time that present different stakeholder expectations for multinational corporations (MNCs). MNCs are often accused of social misdeeds and experience public crises during the changes, leaving questions on how they adapt to the local social transition to sustain operations. Conventiona...
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Full title
MNC strategy and social adaptation in emerging markets
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TN_cdi_proquest_miscellaneous_1566375073
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_miscellaneous_1566375073
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ISSN
0047-2506
E-ISSN
1478-6990
DOI
10.1057/jibs.2014.8