Sharing the News: Effects of Informational Utility and Opinion Leadership on Online News Sharing
Sharing the News: Effects of Informational Utility and Opinion Leadership on Online News Sharing
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Publisher
Los Angeles, CA: SAGE Publications
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Language
English
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Publisher
Los Angeles, CA: SAGE Publications
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Scope and Contents
Contents
This study examined the joint effect of message and personality attributes on online news sharing. In two experiments (N = 270, N = 275), readers indicated their likelihood to share news representing two content domains and three informational utility dimensions. A moderated mediation path analysis was used. On average, news consumers shared news c...
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Full title
Sharing the News: Effects of Informational Utility and Opinion Leadership on Online News Sharing
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Record Identifier
TN_cdi_proquest_miscellaneous_1919455180
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_miscellaneous_1919455180
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ISSN
1077-6990
E-ISSN
2161-430X
DOI
10.1177/1077699015573194