When Your Cover is Blown: Managing the Spy Museum's PR
When Your Cover is Blown: Managing the Spy Museum's PR
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Publisher
Potomac: Access Intelligence LLC
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Language
English
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Publisher
Potomac: Access Intelligence LLC
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Psst. Hear about that International Spy Museum that opened in Washington, D.C., on July 19th? Probably. With massive multi- platform media coverage across the nation and internationally, it was one of the most successful promotions of a cultural institution in recent memory (see "Counting the Hits"). The museum has been counting 3,000 visitors a da...
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Full title
When Your Cover is Blown: Managing the Spy Museum's PR
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TN_cdi_proquest_reports_204205189
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https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_204205189
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ISSN
1546-0193