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When Your Cover is Blown: Managing the Spy Museum's PR

When Your Cover is Blown: Managing the Spy Museum's PR

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_204205189

When Your Cover is Blown: Managing the Spy Museum's PR

About this item

Full title

When Your Cover is Blown: Managing the Spy Museum's PR

Publisher

Potomac: Access Intelligence LLC

Journal title

PR News, 2002-09, Vol.58 (37), p.1

Language

English

Formats

Publication information

Publisher

Potomac: Access Intelligence LLC

More information

Scope and Contents

Contents

Psst. Hear about that International Spy Museum that opened in Washington, D.C., on July 19th? Probably. With massive multi- platform media coverage across the nation and internationally, it was one of the most successful promotions of a cultural institution in recent memory (see "Counting the Hits"). The museum has been counting 3,000 visitors a da...

Alternative Titles

Full title

When Your Cover is Blown: Managing the Spy Museum's PR

Identifiers

Primary Identifiers

Record Identifier

TN_cdi_proquest_reports_204205189

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_204205189

Other Identifiers

ISSN

1546-0193

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