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Confused copy
About this item
Full title
Confused copy
Author / Creator
Publisher
New York: Adweek LLC
Journal title
MC Technology Marketing Intelligence, 2000-12, Vol.20 (12), p.28
Language
English
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Publisher
New York: Adweek LLC
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Contents
Last month I visited a favorite theme of mine, the continuing use of tired old visual cliches (Lego blocks, babies with 500-pound barbells, etc.) in most of today's IT advertising. Bad as the art direction may be, what is getting even worse is the abysmal level of copy.
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Record Identifier
TN_cdi_proquest_reports_215041984
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_215041984
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ISSN
1536-2272
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