A new firm. But what's the news?
A new firm. But what's the news?
About this item
Full title
A new firm. But what's the news?
Author / Creator
Publisher
New York: Adweek LLC
Journal title
MC Technology Marketing Intelligence, 2000-12, Vol.20 (12), p.86
Language
English
Formats
Publication information
Publisher
New York: Adweek LLC
Subjects
More information
Scope and Contents
Contents
In the fight to get attention, one of the basic premises of marketing has also reared its head. Time was when European journalists could be captivated with stories of potentially world-changing technologies - in other words, great lists of features that promised to usher in some new paradigm or other. Maybe our industry is just growing up, but you...
Alternative Titles
Full title
A new firm. But what's the news?
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_proquest_reports_215042264
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_215042264
Other Identifiers
ISSN
1536-2272
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