A sea change for marketers
A sea change for marketers
About this item
Full title
A sea change for marketers
Author / Creator
Publisher
San Francisco: The Healthcare Forum
Journal title
The Healthcare Forum Journal, 1993-03, Vol.36 (2), p.31
Language
English
Formats
Publication information
Publisher
San Francisco: The Healthcare Forum
Subjects
More information
Scope and Contents
Contents
According to Nancy Hicks of Hill & Knowlton, the integration of acute care, physician practices, and insurance programs under one corporate roof represents a sea of change for marketers.
Alternative Titles
Full title
A sea change for marketers
Authors, Artists and Contributors
Author / Creator
Identifiers
Primary Identifiers
Record Identifier
TN_cdi_proquest_reports_233518431
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_233518431
Other Identifiers
ISSN
1527-3547
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