Google reveals significant step to restrict cross-app tracking on Android
Google reveals significant step to restrict cross-app tracking on Android
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London: Haymarket Business Publications Ltd
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English
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London: Haymarket Business Publications Ltd
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The move has had a significant impact on the ad industry, which has relied on the unbridled ability to track users across apps and devices to measure, attribute and target ads on mobile. While this long-tail approach will mitigate the impact to advertisers, it nevertheless further intensifies the requirement for the ad industry to develop new solut...
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Google reveals significant step to restrict cross-app tracking on Android
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TN_cdi_proquest_reports_3163434416
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https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_reports_3163434416
