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Disney Baby Einstein(TM) Launches New Brand Campaign Spotlighting Real Moms and Their Personal Stori...

Disney Baby Einstein(TM) Launches New Brand Campaign Spotlighting Real Moms and Their Personal Stori...

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_wirefeeds_444729845

Disney Baby Einstein(TM) Launches New Brand Campaign Spotlighting Real Moms and Their Personal Stories

About this item

Full title

Disney Baby Einstein(TM) Launches New Brand Campaign Spotlighting Real Moms and Their Personal Stories

Publisher

New York: Business Wire

Journal title

Business Wire, 2008

Language

English

Publication information

Publisher

New York: Business Wire

More information

Scope and Contents

Contents

Redesigned Web Site and New Advertising Campaign Bring to Life Moms' Passionate Connection to Baby Einstein Brand Ketchum Erin Jundef, 310-584-8312 erin.jundef@ketchum.com In a recent study conducted by Lucid Marketing, word of mouth ranks highest among moms (as high as 98%) more than non-moms (up to 88%) when referring to positive experiences they...

Alternative Titles

Full title

Disney Baby Einstein(TM) Launches New Brand Campaign Spotlighting Real Moms and Their Personal Stories

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Primary Identifiers

Record Identifier

TN_cdi_proquest_wirefeeds_444729845

Permalink

https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_wirefeeds_444729845

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