5,795 results for Beziehungsmarketing

5,795 results for Beziehungsmarketing

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    ArticlesPeer ReviewedFull Text

    Author / Creator:Barwitz, Niklas ; Maas, Peter
    Publisher:Elsevier Inc
    Journal title:Journal of interactive marketing, 2018-08, Vol.43 (1), p.116-133
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    ArticlesPeer ReviewedFull Text

    Author / Creator:Seo, Yuri
    Publisher:Emerald
    Journal title:Journal of service theory and practice, 2017, Vol.27 (1), p.317-335
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    ArticlesPeer ReviewedFull Text

    Author / Creator:Hollebeek, Linda D. ; Macky, Keith
    Publisher:Elsevier Inc
    Journal title:Journal of interactive marketing, 2019-02, Vol.45 (1), p.27-41
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    ArticlesPeer ReviewedFull Text

    Author / Creator:Becker, Larissa ; Jaakkola, Elina
    Publisher:New York: Springer US
    Journal title:Journal of the Academy of Marketing Science, 2020-07, Vol.48 (4), p.630-648
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    Author / Creator:Hollebeek, Linda D. ; Srivastava, Rajendra K. ; Chen, Tom
    Publisher:New York: Springer US
    Journal title:Journal of the Academy of Marketing Science, 2019-01, Vol.47 (1), p.161-185
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    Author / Creator:Hoyer, Wayne D. ; Kroschke, Mirja ; Schmitt, Bernd ; Kraume, Karsten ; Shankar, Venkatesh
    Publisher:Los Angeles, CA: Elsevier Inc
    Journal title:Journal of interactive marketing, 2020-08, Vol.51 (1), p.57-71
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    Author / Creator:Hartmann, Nathaniel N. ; Wieland, Heiko ; Vargo, Stephen L.
    Publisher:Los Angeles, CA: American Marketing Association
    Journal title:Journal of marketing, 2018-03, Vol.82 (2), p.1-18
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    Author / Creator:Libai, Barak ; Bart, Yakov ; Gensler, Sonja ; Hofacker, Charles F. ; Kaplan, Andreas ; Kötterheinrich, Kim ; Kroll, Eike Benjamin
    Publisher:Los Angeles, CA: Elsevier Inc
    Journal title:Journal of interactive marketing, 2020-08, Vol.51 (1), p.44-56
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    Author / Creator:Hampel, Christian E. ; Tracey, Paul ; Weber, Klaus
    Publisher:Briarcliff Manor: Academy of Management
    Journal title:Academy of Management journal, 2020-04, Vol.63 (2), p.440-471
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    Author / Creator:Böttger, Tim ; Rudolph, Thomas ; Evanschitzky, Heiner ; Pfrang, Thilo
    Publisher:Los Angeles, CA: American Marketing Association
    Journal title:Journal of marketing, 2017-11, Vol.81 (6), p.116-131
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    Author / Creator:Herhausen, Dennis ; Kleinlercher, Kristina ; Verhoef, Peter C. ; Emrich, Oliver ; Rudolph, Thomas
    Publisher:Greenwich: Elsevier Inc
    Journal title:Journal of retailing, 2019-09, Vol.95 (3), p.9-29
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    Author / Creator:Appel, Gil ; Grewal, Lauren ; Hadi, Rhonda ; Stephen, Andrew T.
    Publisher:New York: Springer US
    Journal title:Journal of the Academy of Marketing Science, 2020-01, Vol.48 (1), p.79-95
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    Author / Creator:Prince Clement Addo ; Fang, Jiaming ; Andy Ohemeng Asare ; Kulbo, Nora Bakabbey
    Publisher:London: Taylor & Francis Ltd
    Journal title:The Service industries journal, 2021-09, Vol.41 (11-12), p.767-786
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    Author / Creator:Rietveld, Robert ; van Dolen, Willemijn ; Mazloom, Masoud ; Worring, Marcel
    Publisher:Los Angeles, CA: Elsevier Inc
    Journal title:Journal of interactive marketing, 2020-02, Vol.49, p.20-53
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    Author / Creator:Cappa, Francesco ; Oriani, Raffaele ; Peruffo, Enzo ; McCarthy, Ian
    Publisher:Hoboken: Wiley Subscription Services, Inc
    Journal title:The Journal of product innovation management, 2021-01, Vol.38 (1), p.49-67
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    Author / Creator:Bleier, Alexander ; Harmeling, Colleen M. ; Palmatier, Robert W.
    Publisher:Los Angeles, CA: Sage Publications, Inc
    Journal title:Journal of marketing, 2019-03, Vol.83 (2), p.98-119
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    ArticlesPeer ReviewedFull Text

    Author / Creator:Wies, Simone ; Bleier, Alexander ; Edeling, Alexander
    Publisher:Los Angeles, CA: SAGE Publications
    Journal title:Journal of marketing, 2023-05, Vol.87 (3), p.383-405
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    Author / Creator:Meire, Matthijs ; Hewett, Kelly ; Ballings, Michel ; Kumar, V. ; Van den Poel, Dirk
    Publisher:Los Angeles, CA: Sage Publications, Inc
    Journal title:Journal of marketing, 2019-11, Vol.83 (6), p.21-42
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    ArticlesPeer ReviewedFull Text

    Author / Creator:Novak, Thomas P. ; Hoffman, Donna L.
    Publisher:New York: Springer US
    Journal title:Journal of the Academy of Marketing Science, 2019-03, Vol.47 (2), p.216-237
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    Author / Creator:Hughes, Christian ; Swaminathan, Vanitha ; Brooks, Gillian
    Publisher:Los Angeles, CA: Sage Publications, Inc
    Journal title:Journal of marketing, 2019-09, Vol.83 (5), p.78-96
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