Buyer attitudes and brand choice behavior / [by] George S. Day.
Buyer attitudes and brand choice behavior / [by] George S. Day.
About this item
Full title
Buyer attitudes and brand choice behavior / [by] George S. Day.
Author / Creator
Publisher
New York : Free Press, [1970]
Date
[1970]
Call Numbers
T0315223 , T0314306
Record Identifier
74VMeqk8b53g
MMS ID
991002937389702626
Language
English
Formats
Physical Description
Physical content
xx, 219 p. : illus. ; 25 cm.
Publication information
Publisher
New York : Free Press, [1970]
Place of Publication
New York (State)
Date Published
[1970]
Subjects
More information
Alternative Titles
Full title
Buyer attitudes and brand choice behavior / [by] George S. Day.
Authors, Artists and Contributors
Author / Creator
Author / Artists
Notes
General note
Graduate School of Business dissertations series Columbia University and the Free Press.
Bibliography: p. 197-208.
Transferred from: E658.83/DAY.
Transferred from: N658.83/37.
Identifiers
Primary Identifiers
Call Numbers
T0315223 , T0314306
Record Identifier
74VMeqk8b53g
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/74VMeqk8b53g
Other Identifiers
DDC
658.83
MMS ID
991002937389702626
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