Acceptance of Smartphone‐Based Mobile Shopping: Mobile Benefits, Customer Characteristics, Perceived...
Acceptance of Smartphone‐Based Mobile Shopping: Mobile Benefits, Customer Characteristics, Perceived Risks, and the Impact of Application Context
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Hoboken: Wiley Periodicals Inc
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Language
English
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Publisher
Hoboken: Wiley Periodicals Inc
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ABSTRACT
Despite their generally increasing use, the adoption of mobile shopping applications often differs across purchase contexts. In order to advance our understanding of smartphone‐based mobile shopping acceptance, this study integrates and extends existing approaches from technology acceptance literature by examining two previously underex...
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Full title
Acceptance of Smartphone‐Based Mobile Shopping: Mobile Benefits, Customer Characteristics, Perceived Risks, and the Impact of Application Context
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TN_cdi_proquest_journals_1858077056
Permalink
https://devfeature-collection.sl.nsw.gov.au/record/TN_cdi_proquest_journals_1858077056
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ISSN
0742-6046
E-ISSN
1520-6793
DOI
10.1002/mar.20982
