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143 results for Behavior+segmentation

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Books
Influence of vehicle occupancy on the valuation of car driver's travel time savings : identifying important behavioural segments / by David A. Hensher.
Author / Creator:Hensher, David A. (David Alan), 1947-
Publisher:Sydney : Institute of Transport and Logistics Studies, 2006.
Date:2006.
Call Numbers:NQ388.099405/4
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Books
Consumer tribes / edited by Bernard Cova, Robert Kozinets, Avi Shankar.
Publisher:Amsterdam ; London : Butterworth-Heinemann, 2007.
Date:2007.
Call Numbers:N658.8342/61
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Books
Marketing and multicultural diversity / edited by C.P. Rao.
Publisher:Aldershot ; Burlington, VT : Ashgate, c2006.
Call Numbers:N658.802/80
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Books
Lifestyle market segmentation / Ronald D. Michman.
Author / Creator:Michman, Ronald D.
Publisher:New York : Praeger, 1991.
Date:1991.
Call Numbers:N658.8343/3
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Books
After sixty : marketing to baby boomers reaching their big transition years / Leslie M. Harris, Michelle Edelman, editors.
Publisher:Ithaca, NY : Paramount Market Pub., 2006.
Date:2006.
Call Numbers:N658.8/410
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Books
Consumer behaviour in Asia / Helmut Schütte with Deanna Ciarlante.
Author / Creator:Schütte, Hellmut.
Publisher:Basingstoke, Hampshire : Macmillan Business, 1998.
Date:1998.
Call Numbers:T0362369
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Books
How consumers pick a hotel : strategic segmentation and target marketing / Dennis J. Cahill.
Author / Creator:Cahill, Dennis J.
Publisher:New York : Haworth Press, c1997.
Call Numbers:N647.940688/8
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Books
Consumer behaviour in tourism / John Swarbrooke and Susan Horner.
Author / Creator:Swarbrooke, John.
Publisher:Oxford ; Boston : Butterworth-Heinemann, 1999.
Date:1999.
Call Numbers:N658.8342/43
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Books
The soul of the new consumer : the attitudes, behaviors, and preferences of E-customers / Laurie Windham with Ken Orton.
Author / Creator:Windham, Laurie.
Publisher:New York : Allworth Press, c2000.
Call Numbers:N658.834/38
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Video
Youth suicide and depression [videorecording] / script and segments compiled by Rosalie Triolo.
Publisher:[Bendigo, Vic.] : Video Education Australasia with the co-operation of the Australian Broadcasting Corp., c1998.
Call Numbers:VB10528
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Books
International consumer behavior : its impact on marketing strategy development / A. Coskun Samli.
Author / Creator:Samli, A. Coskun.
Publisher:Westport, Conn. : Quorum Books, 1995.
Date:1995.
Call Numbers:T0362835
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Video
Driving passions [videorecording] : a case study in consumer behavior / presented by KOCE ; written, produced and directed by Paul Bockhorst.
Publisher:[Los Angeles, Calif.] : Coast Community College District in cooperation with Holt, Rinehart & Winston, c1985.
Call Numbers:VB2039
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Books
Inside the customer universe : how to build unique customer insight for profitable growth and market leadership / by Henrik Anderson, Thomas Ritter.
Author / Creator:Anderson, Henrik.
Publisher:Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], 2008.
Date:2008.
Call Numbers:N658.812/158
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Books
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
Author / Creator:Peter, J. Paul.
Publisher:New York : McGraw-Hill, c2005.
Edition:7th ed.
Call Numbers:NQ658.8342/15
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Books
Structure and functions of fantasy / Eric Klinger.
Author / Creator:Klinger, Eric, 1933-
Publisher:New York : Wiley-Interscience, 1971.
Date:1971.
Call Numbers:T0164788 , T0164789
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Video
In loveland--study of a teenage suicide [motion picture] / ABC News ; producer, Herbert Danska.
Publisher:Northbrook, Ill. : MTI Teleprograms, 1982.
Date:1982.
Call Numbers:C4424
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Journals
Leisure market research handbook. [electronic resource]
Publisher:Loganville, GA : Richard K. Miller
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Books
Managerial accounting : concepts for planning, control, decision making / Ray H. Garrison.
Author / Creator:Garrison, Ray H.
Publisher:Plano, Tex. : Business Publications, 1988.
Edition:5th ed.
Date:1988.
Call Numbers:N658.1511/24
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Local government publication | Video
Breaking through the clutter [videorecording] : a case study in consumer behavior / Coast Community College District, KOCE-TV, and CBS/Holt Rinehart, and Winston ; producer Carol Ann Dunn ; director,...
Publisher:Fountain Valley, CA : Coast Telecourses, 1985.
Date:1985.
Call Numbers:VB2040
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Books
Marketing: the basics / Karl Moore and Niketh Pareek.
Author / Creator:Moore, Karl.
Publisher:London ; New York : Routledge, 2006.
Date:2006.
Call Numbers:N658.8/409
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